Our customers are the heart of everything that we do. We go the extra mile to ensure our clothing is well made and can be loved for years to come. From seed to seam to you, we're committed to cute, cozy, and sustainable products.
High Quality
Parents love the simplicity of our styles, earth inspired colors, and the high quality organic fabrics that we use. Time after time, be assured our seams are clean, fabric is premium, and colors uphold after washing.
5+ Years in Business
Since 2017, we've been dressing babies and living out our dreams through this small business. Your continued love and support means everything to us. Thank you!
"Seriously the best quality material ever and the colors are perfection. Our boy looks precious in this outfit. Will have to buy more!"
Anna E.
Favorite Brand!
"Absolutely LOVE Lucy Lue on my daughter! They are literally my favorite baby brand"!
Letitia
Unique
"I am so in love with this brand! The gowns are amazing and make night time changes a breeze! Very unique and so soft".
Stephanie
Love the rompers
"This was the best outfit we purchased"!!
Staci
Great Quality Clothing
"The quality is amazing! It's holding up after multiple washes and blowouts"!
-Madison
Neutral colors
"This romper is SUPER cute with all of the features described online. It is difficult to find infant clothing in solid colors. This site is a fantastic find"!
-Christine
Love this brand!
"We've been using this blanket as a swaddle for our baby since he's been home. It's so soft and has the perfect amount of stretch for comfort. We love the large size of it! This is our third purchase from this shop. The quality of their clothing is amazing and so is the customer service"!
-Jen
Fast Shipping
"I placed my order on Friday and received it on Monday! Very high quality pieces. I will definitely order again".
-Claire
Must-have newborn gowns!
"This kimono gown exceeded my expectations! The color is a beautiful, creamy color. The fabric is a little heavier than other gowns I have, so it feels super cozy and durable without being too warm for any season. I'll definitely be buying a few more of these"
-Kris
Why Lucy Lue?
Our brand was designed to bring you the best in modern organic baby clothing. Inspired by a mother's dream, we create styles that are incredibly soft, simple and timeless. In all of your fave modern hues .
Your support means everything. We are chasing our dreams through this family-owned small business and doing what we love because of you. Welcome to our shop!